eero Insight relaunch
Relaunching eero’s core enterprise tool to unlock scale and improve usability.
My role
Lead product designer driving the entire project
Deliverables
Ground-up rebuild of the entire app - IA refactor, every page redesigned, multiple features launched, design system, ongoing improvements
Team
Product manager
UX design team
Web and native developers
Timeline
Q3 2022 - Q3 2024; ongoing
The what
eero needed to completely relaunch eero Insight, our flagship enterprise product with a new visual language, design system, and revamped IA.
The what
eero needed to completely relaunch eero Insight, our flagship enterprise product with a new visual language, design system, and revamped IA.
The what
eero needed to completely relaunch eero Insight, our flagship enterprise product with a new visual language, design system, and revamped IA.
The why
By 2022, the consumer mesh wifi space had become mature. eero needed to expand into new business verticals, and eero Insight was the platform to unlock that growth. However, our old platform was limiting our ability to scale.
The why
By 2022, the consumer mesh wifi space had become mature. eero needed to expand into new business verticals, and eero Insight was the platform to unlock that growth. However, our old platform was limiting our ability to scale.
The why
By 2022, the consumer mesh wifi space had become mature. eero needed to expand into new business verticals, and eero Insight was the platform to unlock that growth. However, our old platform was limiting our ability to scale.
The how
I led the redesign initiative end to end. My role ranged from defining a visual design language and design system to running user surveys to managing stakeholders. In addition to my work leading the redesign, I also led or supported expansion into 3 new business verticals.
The how
I led the redesign initiative end to end. My role ranged from defining a visual design language and design system to running user surveys to managing stakeholders. In addition to my work leading the redesign, I also led or supported expansion into 3 new business verticals.
The how
I led the redesign initiative end to end. My role ranged from defining a visual design language and design system to running user surveys to managing stakeholders. In addition to my work leading the redesign, I also led or supported expansion into 3 new business verticals.
65+ individual screens, features, or flows redesigned
65+ individual screens, features, or flows redesigned
65+ individual screens, features, or flows redesigned
Entire IA revamped
Entire IA revamped
Entire IA revamped
Enterprise grade design system created from scratch
Enterprise grade design system created from scratch
Enterprise grade design system created from scratch
Thorough usage guidance for all reusable patterns; ongoing maintenence program management
Thorough usage guidance for all reusable patterns; ongoing maintenence program management
Thorough usage guidance for all reusable patterns; ongoing maintenence program management
Highlights
Streamlining troubleshooting
I led efforts to bring the bottom line upfront - surfacing key network issues a customer might be experiencing, followed by actionable troubleshooting steps.
Streamlining troubleshooting
I led efforts to bring the bottom line upfront - surfacing key network issues a customer might be experiencing, followed by actionable troubleshooting steps.
Streamlining troubleshooting
I led efforts to bring the bottom line upfront - surfacing key network issues a customer might be experiencing, followed by actionable troubleshooting steps.
Design system
I created a design system from scratch, crafting the visual design, component library, reusable patterns, and a full documentation site. I also program managed the ongoing design improvement workstream post-launch.
Design system
I created a design system from scratch, crafting the visual design, component library, reusable patterns, and a full documentation site. I also program managed the ongoing design improvement workstream post-launch.
Design system
I created a design system from scratch, crafting the visual design, component library, reusable patterns, and a full documentation site. I also program managed the ongoing design improvement workstream post-launch.
IA consolidation
I condensed dozens of competing pages into a simple, digestible IA that surfaced key pages first. This involved a full audit of the entire product and a redesign of every single page.
IA consolidation
I condensed dozens of competing pages into a simple, digestible IA that surfaced key pages first. This involved a full audit of the entire product and a redesign of every single page.
IA consolidation
I condensed dozens of competing pages into a simple, digestible IA that surfaced key pages first. This involved a full audit of the entire product and a redesign of every single page.
Impact
50%
of total eero revenue came from B2B in 2025, up from ~10% when I joined. eero Insight was key to unlocking this growth.
50%
of total eero revenue came from B2B in 2025, up from ~10% when I joined. eero Insight was key to unlocking this growth.
50%
of total eero revenue came from B2B in 2025, up from ~10% when I joined. eero Insight was key to unlocking this growth.
4.81
CSAT score after the relaunch, up from 4.05. The new eero Insight helped end customers resolve their issues faster.
4.81
CSAT score after the relaunch, up from 4.05. The new eero Insight helped end customers resolve their issues faster.
4.81
CSAT score after the relaunch, up from 4.05. The new eero Insight helped end customers resolve their issues faster.
3
brand new business verticals entered, including eero for Business, eero for Communities, and eero for Enterprise.
3
brand new business verticals entered, including eero for Business, eero for Communities, and eero for Enterprise.
3
brand new business verticals entered, including eero for Business, eero for Communities, and eero for Enterprise.
4:41
Average customer call time, down from 5:18 before the relaunch.
4:41
Average customer call time, down from 5:18 before the relaunch.
4:41
Average customer call time, down from 5:18 before the relaunch.